Wordplay

In case you missed it the first time…here’s Wordle. All the beautiful word clouds you create can also be fully customised (fonts, colour, spread etc).

http://wordle.net/

I think this might be useful when you want to get a quick understanding of a clients web pages (without trawling through the entire site) – it will help you pick out how their content is constructed in terms of message.

Here’s one I made earlier (the Investis website Home and About us page):

Investis website word cloud

Kalpesh